Netflix (NASDAQ: NFLX) may be showing signs of saturation in the United States, but there's a good reason it can slowly and steadily add millions of new subscribers over the next decade and a half or so. Bernstein analyst Todd Juenger points out in a recent note to investors that Netflix's penetration rate among consumers aged 65 and older was a paltry 22%. In Netflix's long-term view, the company sees streaming entertainment as the next step in the lineage of home entertainment following radio and television. Read More...
1 Reason Netflix Will Keep Adding Millions of U.S. Subscribers for Years to Come
Netflix (NASDAQ: NFLX) may be showing signs of saturation in the United States, but there’s a good reason it can slowly and steadily add millions of new subscribers over the next decade and a half or so. Bernstein analyst Todd Juenger points out in a recent note to investors that Netflix’s penetration rate among consumers aged 65 and older was a paltry 22%. In Netflix’s long-term view, the company sees streaming entertainment as the next step in the lineage of home entertainment following radio and television.
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