Amazon’s lavish spending spree on its own membership scheme is paying off. The offer of one-day delivery to more online shoppers has led to a giant uptick in Amazon Prime subscriptions. Prime members provide the company with a near $18bn recurring annual revenue stream but they also tend to spend more, helping push online retail sales up a fifth to $46bn in the last quarter of the year. Read More...
Amazon’s lavish spending spree on its own membership scheme is paying off. The offer of one-day delivery to more online shoppers has led to a giant uptick in Amazon Prime subscriptions. Prime members provide the company with a near $18bn recurring annual revenue stream but they also tend to spend more, helping push online retail sales up a fifth to $46bn in the last quarter of the year.
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