Amazon has struck a deal with Nielsen Holdings to have the ratings firm measure coverage of “Thursday Night Football” games on Amazon’s Prime Video streaming platform. Read More...
Variety
Paramount+ to Be Bundled With Walmart+ Membership Program
Walmart reached a deal with Paramount Global to include the Paramount+ streaming service as part of the retailing giant’s Walmart+ membership program starting in September. The Paramount+ Essential plan, which includes ads, will be available for no extra cost to Walmart+ members. In the U.S., Paramount+ Essential is regularly $4.99/month. The Essential plan does not […]