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Companies that buy Amazon marketplace sellers suffer as dealmaking dries up

In 2021, investors poured more than $12bn into a new breed of start-ups focused on buying Amazon marketplace sellers. This year, the funding has mostly dried up, with dealmaking all but grinding to a halt as ecommerce growth stalls and investors grow wary. It has meant that the acquisition start-ups, known as aggregators, which were previously clambering over each other to pay over-the-odds for sellers have now been left to rue their overexuberance. Read More...

In 2021, investors poured more than $12bn into a new breed of start-ups focused on buying Amazon marketplace sellers. This year, the funding has mostly dried up, with dealmaking all but grinding to a halt as ecommerce growth stalls and investors grow wary. It has meant that the acquisition start-ups, known as aggregators, which were previously clambering over each other to pay over-the-odds for sellers have now been left to rue their overexuberance.

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