Facebook Inc. on Wednesday announced new safety tools for advertisers that give them more control over the content where the ads appear. The social-networking giant said it is working with digital-brand companies Integral Ad Science, OpenSlate, and Zefr on the tools, which are expected to be rolled out next year. Facebook's announcement comes amid a swirl of controversy over its decision to run ads from politicians, regardless of their content. Facebook shares are up 50% this year; the S&P 500 index is up 23.6% this year. Read More...
Facebook Inc. on Wednesday announced new safety tools for advertisers that give them more control over the content where the ads appear. The social-networking giant said it is working with digital-brand companies Integral Ad Science, OpenSlate, and Zefr on the tools, which are expected to be rolled out next year. Facebook’s announcement comes amid a swirl of controversy over its decision to run ads from politicians, regardless of their content. Facebook shares are up 50% this year; the S&P 500 index is up 23.6% this year.
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