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Google to deploy generative AI to create sophisticated ad campaigns

Google plans to introduce generative artificial intelligence into its advertising business over the coming months, as big tech groups rush to incorporate the groundbreaking technology into their products. According to an internal presentation to advertisers seen by the Financial Times, the Alphabet-owned company intends to begin using the AI to create novel advertisements based on materials produced by human marketers. “Generative AI is unlocking a world of creativity,” the company said in the presentation, titled “AI-powered ads 2023”. Read More...

Reuters

Fox resolves Dominion case, but $2.7 billion Smartmatic lawsuit looms

Fox News on Tuesday disposed of one legal threat with its $787.5 million defamation settlement with Dominion Voting Systems, but the network still faces a $2.7 billion lawsuit from another voting technology company, Smartmatic USA, over its coverage of debunked election-rigging claims. Dominion accused Fox and its parent company Fox Corp of ruining its business by airing claims that its machines were used to rig the 2020 U.S. presidential election in favor of Democrat Joe Biden and against then-president Donald Trump, a Republican. Fox and its parent company Fox Corp averted a six-week trial in Delaware Superior Court with the deal, which is half of the $1.6 billion Dominion sought but still by far the largest ever defamation settlement publicly announced by an American media company, according to legal experts.

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