Shares of Netflix are down after a report revealed that the streaming giant missed viewership targets for some of its advertisers. Read More...
Motley Fool
Why Netflix Stock Took a Dive Today
Shares of Netflix (NASDAQ: NFLX) were moving backwards today on reports that the company’s ad business is stumbling out of the blocks. In fact, advertisers are asking the company to return some of the money that they had paid it. According to a report in Digiday, Netflix is missing the ad targets it had promised to advertisers because not enough members seem to have signed up for the new ad tier, which is priced at $6.99 per month in the U.S.