It was a pretty big deal when Amazon.com (NASDAQ: AMZN) brought its Prime Video app to Apple (NASDAQ: AAPL) platforms back in 2017. Up to that point, the two tech behemoths had been locked in a standoff, as Amazon had refused to sell the Apple TV set-top box because Apple has strict rules surrounding its 30% cut of digital sales and subscriptions. Lawmakers released documents last month as part of a broad antitrust investigation, and they showed that Apple gave Amazon a sweetheart deal: The Mac maker would only take a 15% cut of any subscriptions sold through the Prime Video app. Read More...
News Publishers Want the Same Sweetheart Deal From Apple That Amazon Got
It was a pretty big deal when Amazon.com (NASDAQ: AMZN) brought its Prime Video app to Apple (NASDAQ: AAPL) platforms back in 2017. Up to that point, the two tech behemoths had been locked in a standoff, as Amazon had refused to sell the Apple TV set-top box because Apple has strict rules surrounding its 30% cut of digital sales and subscriptions. Lawmakers released documents last month as part of a broad antitrust investigation, and they showed that Apple gave Amazon a sweetheart deal: The Mac maker would only take a 15% cut of any subscriptions sold through the Prime Video app.
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