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Roku Snaps Up Nielsen’s Video Ad Business; Shares Gain 3.7%

Shares of Roku rose 3.7% in extended market trading on March 1 as the digital media player company agreed to acquire Nielsen’s Advanced Video Advertising (AVA) business for an undisclosed sum. Nielsen stock climbed 4.6% in after-hours trading. Roku (ROKU) said it will also enter into a long-term commercial agreement to integrate Nielsen’s ad and content measurement product, Total Ad Ratings (TAR) into the its platform. Nielsen is an ad measurement, and data analytics company. The transaction is expected to close in the second quarter of this year. Nielsen’s (NLSN) AVA business includes its video automatic content recognition (ACR) and dynamic ad insertion (DAI) technologies. The acquisition of the AVA business aims to accelerate the launch of Roku’s end-to-end DAI solution for television programmers. As a result of the commercial agreement between the two companies, publishers will be able to implement Nielsen Digital Content Ratings (DCR) and digital ad ratings on Roku’s media sales and ad-buying platform, OneView. Roku’s VP of Product Management, Louqman Parampath said, “Combining Nielsen’s AVA technology with Roku’s innovative ad tech and scale will enable us to deliver the benefits of TV streaming advertising to traditional TV. “ “Roku will bring the promise of DAI to the market for the first time ever at scale — providing better targeting and measurement for advertisers, creating easy integration and additional revenue opportunities for programmers’ ad sales teams, and improving the TV experience for viewers. We’re also excited to become a key strategic partner for Nielsen in their new cross-media measurement products, and jointly drive toward greater transparency and accuracy in TV streaming measurement,” Parampath added. (See Roku stock analysis on TipRanks) On Feb. 18, Oppenheimer analyst Jason Helfstein ramped up ROKU’s price target from $260 to $500 and reiterated a Buy on the stock. Helstein said, “Roku should benefit from the secular trend of advertising dollars leaving linear TV in favor of OTT platforms. Roku is leveraging its 1P content channel, The Roku Channel, to drive favorable economics, as well as a large pool of OTT advertising spend occurring outside of the Roku platform.” The rest of the Street is cautiously optimistic on the stock with a Moderate Buy consensus rating based on 12 Buys, 6 Holds, and 1 Sell. The average analyst price target of $478.37 implies around 14% upside potential to current levels. Related News: Zoom Crushes 4Q Estimates As Revenue And Profit Soar; Shares Trend Higher Baidu Clinches Energy Deal With China Huaneng Group; Shares Gain 5% Pre-Market Etsy Spikes 11.5% On Upbeat 1Q Outlook After 4Q Profit Beat More recent articles from Smarter Analyst: Lemonade Slides Over 7% Despite Outperforming 4Q Estimates XPeng’s EV Deliveries Plunge In February Due To Chinese New Year Holiday Zoom Crushes 4Q Estimates As Revenue And Profit Soar; Shares Trend Higher Middleby’s 4Q Profit, Sales Top Analysts’ Estimates; Shares Surge 7% Read More...

Bloomberg

‘Markets Are Wrong’: $2 Trillion of Pension Funds Skip Bond Rout

(Bloomberg) — As interest-rate jitters supercharged a meltdown in the world’s biggest bond market, Sam Sicilia barely blinked.“The markets are wrong” about inflation expectations, said Sicilia, chief investment officer of the A$56 billion ($43 billion) Host-Plus Pty pension fund in Melbourne. “Deflationary forces are bigger. Interest rates are going to stay at effectively zero.”With governments around the globe still adding to trillions of dollars of stimulus to ride out the pandemic, pension fund managers who are trying to discern the long-term effects are posing the question: Will inflation make a comeback? If it does, more than $46 trillion of global pension assets would be affected as central banks pivoted toward sustained higher interest rates.Interviews with five pension funds that help oversee parts of Australia’s A$2.9 trillion ($2.3 trillion) in retirement assets reveal a rank of investors largely unconcerned about the risk of rising prices.Last week, bond trades triggered speculation that inflation may accelerate to multi-year highs as the inevitable conclusion to the world’s $19.5 trillion coronavirus rescue package. Yields on 10-year Treasuries surged to pre-pandemic levels on Thursday, convulsing markets from stocks to credit as traders bet on more aggressive tightening — with a U.S. interest rate hike briefly priced in for late 2022, at least a year earlier than the Federal Reserve had signaled.Debt markets calmed on Monday, as investors bet central banks would ramp up asset purchases to prevent yields rising too quickly.“I don’t think they would want to risk any recovery” by allowing markets to tighten too quickly, said Michael Clavin head of fixed-income at the A$140 billion Aware Super, Australia’s second-biggest pension fund by assets. There may be a “burst of inflationary data, but we’re not really sure it’s sustainable.”Wind VaneLike Sicilia, Clavin points to technology advancements as the biggest damper on long-term price growth.Economists have struggled for years to quantify technology’s deflationary impact on everything from supply chains to wage growth — Clavin’s wind vane for price pressures — but the overall effect has been to stifle price increases. And that’s not including the increased unemployment from the pandemic.Read More: Aggressive Fed Hike Bets Spur Treasury Buy-the-Dip Calls“There’s still quite a big hurdle to get the jobs back that were lost,” Clavin said. “I don’t see how you’re going to overcome those deflationary forces without some sort of wage growth.”Aware is sticking to a strategy that includes being overweight in global equities and cash in its default option to ride out the market volatility. It also invests about 15.6% of its default fund in fixed-income assets.Sicilia continues to shun “outrageously expensive” bonds and is investing in stocks and private equity on bets that risk-assets will continue to outperform as central banks keep rates near record lows.“In five to 10 years’ time, you’ll have people saying ‘we should have bought equities at 20 times earnings,’” he said. “If technology is the root cause of no inflation, that means you’re not going to be able to generate inflation anytime soon.”While bond markets suggest there may be “inflation in the pipeline”, it might be short-lived, said John Pearce, Sydney-based investment chief at the A$90 billion UniSuper Management Pty.The 30-year market veteran points to Japan as an example where inflation remains elusive despite years of quantitative easing and ultra-loose monetary policy. Markets today are a far cry from the 1970s when a massive oil shock and collapse of the Bretton Woods system turbocharged price hikes, he said.“You look at the marginal cost of everything just plummeting because of the improvements in technology — I don’t see that stopping anytime soon,” said Pearce. “We’re not a believer that we’re going to see persistently high inflation.”It may be “worth having a look at” 10-year Treasuries if yields climb to 2.5%, he said.Contrarion BetsThat’s not to say that the recent volatility hasn’t produced some buying opportunities.When bond yields plunged to historic lows last year, IOOF Holdings Ltd. pivoted some of its funds from government debt to credit and senior loans. By December, one of the Melbourne-based pension’s underlying asset managers had switched from a long duration position — or holding securities with higher interest-rate risk — to a short on signs inflation pressures were building.The wagers paid off. During the worst month for Australian bond returns on record, the fund’s fixed-income strategy rose 0.6%.“Because we’re starting from such a low base on inflation, you’re probably likely to see over the next three-to-six months” economic data showing some price rises, said Osvaldo Acosta, head of fixed-interest assets who studies bonds and stock returns to look for an inflection point for inflation. “The greatest risk that we saw for the last 12 months was the amount of stimulus both monetary and also fiscal that was coming through — it is just tremendous.”Now, with U.S. yields pulling global rates higher, Acosta is weighing his fund’s position. “Bonds are starting to look attractive,” he said.Even so, most of those managing Australia’s giant pension funds don’t see a return to the high levels of inflation that characterized U.S. economics in the 1970s.Con Michalakis, chief investment officer of Statewide Superannuation Pty, compares the S&P 500 Index dividend yield against the U.S. 10-year benchmark as a bond valuation barometer and he’s now looking at opportunities in government debt after the selloff.“We’re going to hit an inflection point — bonds near 2% offer some insurance value that they didn’t offer when they were 80 basis points,” said Adelaide-based Michalakis. “We are in an era of slightly higher structural long-term inflation, but nothing disastrous.”(Adds tout)For more articles like this, please visit us at bloomberg.comSubscribe now to stay ahead with the most trusted business news source.©2021 Bloomberg L.P.

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