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Reuters
Meta told to reassess legal basis for EU personalised ads
DUBLIN (Reuters) -Meta must reassess the legal basis on how Facebook and Instagram use personal data to target advertising in the European Union, its lead privacy regulator in the bloc said on Wednesday when it fined the social media giant 390 million euros ($414 million) for the breaches. Meta said it intended to appeal both the substance of the rulings and the fines imposed, and that the decisions do not prevent personalised advertising on its platforms. The order on personalised advertising was made in December by the EU’s privacy watchdog, according to a decision seen by Reuters, in which it overruled a draft ruling by Ireland’s Data Privacy Commissioner (DPC), Meta’s lead EU privacy regulator.
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