Dan Bilzerian knows how to work the social-media system.
The so-called “King of Instagram” and expert attention-seeker announced on Monday that he just finished his autobiography. Now he’s asking his millions of followers to come up with a title.
A $5,000 reward awaits the winning wordsmith.
Bilzerian, with a net worth reported to be well into the nine-figure range, certainly has quite a story to tell. He was born into vast wealth, trained as a Navy SEAL and has a penchant for guns, high-stakes poker, private jets, pumping iron and marijuana.
And let’s not forget the women of his universe — lots and lots of scantily-clad influencer-type women, as you can see from his feed, where he’s been hard at work writing his book:
His fans love him for it, his critics, not so much. With plenty of fodder to work with, the feedback poured in for Monday’s book-naming competition. Here are just some of the suggestions, so far:
Love your kids so they don’t end up like me: The Tale of Dan Bilzerian
Dan Bilzerian: I couldn’t have done it without daddy’s money
A Success Story by Dan Bilzerian: The Art of Pleasure
Dan Bilzerian: Perpetual Mid-Life Crisis
It remains to be seen whether that $5,000 payout is really coming, especially since it seems most of Twitter TWTR, +5.26% used the competition as an excuse to troll him.
Bilzerian can’t be too bothered by the haters, however, considering his name jumped up the trending charts, which really had to be the whole point of the PR exercise.
Meanwhile, he’ll surely just keep living the “King of Instagram” lifestyle:
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