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The Margin: These are the pro-Trump memes that Ukraine’s Facebook network is spreading

Facebook said it wouldn’t happen again, but according to the Popular Information newsletter, the propaganda that spread across the internet in 2016 is again starting to pop up all over social media leading into the 2020 election. Read More...

Facebook said it wouldn’t happen again, but according to the Popular Information newsletter, the propaganda that spread across the internet in 2016 is starting to pop up all over social media leading into the 2020 election.

Specifically, the “I Love America” Facebook page delivers to its 1.1 million fans the kind of viral content that red-blooded Americans typically can’t resist: veterans, flags, guns, God and, yes, cute puppies. Lots of cute little puppies.

Lately, the page is serving up more Trump than usual, which makes the fact that, according to Popular Information, it is managed by 10 people based in Ukraine all that more timely, in light of the recent headlines.

“I Love America” regularly recycles the same memes used by Russia’s Internet Research Agency, the entity that set up fake Facebook FB, -1.72% pages to boost Trump in the 2016 election, reports Popular Information’s Judd Legum, who founded the left-leaning ThinkProgress website back in 2005.

Lately, he says, there’s been a big push, with memes like these:

“The ‘I Love America’ page is only the tip of the iceberg. There is a complex network of Facebook pages, all managed by people in Ukraine,” Legum reports. “These pages are now being used to funnel large audiences to pro-Trump propaganda.”

Some of those pages include “Click Like, if you love Donald Trump as much as we do. TRUMP 2020,” “God bless Donald Trump and God bless America,” and “God bless Donald and Melania Trump and God bless America.”

And, through these sites, Americans get exposed to adorable animal images along with a steady stream of manipulated content and misinformation relating to the 2020 election. This isn’t just a bit of exposure, either.

Popular Information found that “I Love America” reaches more people than nearly all U.S. media companies. For example, according to Crowdtangle, the page has more engagement over the last 90 days than USA Today and easily tops the likes of the L.A. Times and BuzzFeed News. In fact, the newsletter estimates that the entire Ukrainian network has as much reach as the New York Times NYT, +1.14% and Washington Post combined.

Here’s Legum’s Twitter thread on the story:

Meanwhile, Trump continues to grapple with the latest controversy swirling around the White House. The president suggested Sunday he talked about the Biden family with Ukraine’s new leader, as Democrats pushed for investigations into whether Trump improperly tried to dig up damaging information about a political rival.

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