Unity Technologies, a company whose core asset is the Unity "engine" upon which many games are built, has filed for an initial public offering (IPO). According to its own figures, 53% of the top 1,000 titles available on Apple's (NASDAQ: AAPL) App Store and Alphabet's Google Play in 2019 were made with its tools. In addition to volume, the company says in its IPO filing that one of its major competitive advantages is the fact that "[c]ontent made with Unity is real-time, allowing it to instantly adapt to end-user behavior and feedback." Read More...
Video Game Engine Maker Unity Technologies Files for IPO
Unity Technologies, a company whose core asset is the Unity “engine” upon which many games are built, has filed for an initial public offering (IPO). According to its own figures, 53% of the top 1,000 titles available on Apple’s (NASDAQ: AAPL) App Store and Alphabet’s Google Play in 2019 were made with its tools. In addition to volume, the company says in its IPO filing that one of its major competitive advantages is the fact that “[c]ontent made with Unity is real-time, allowing it to instantly adapt to end-user behavior and feedback.”
Add Comment