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Walt Disney Management Talks Disney+, Hulu, and More

These quotes from the media giant's most recent earnings call shed light on its growth plans. Read More...

<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.8em)–sm" type="text" content="Shares of Walt Disney (NYSE: DIS) took a hit this week, following the company’s fiscal third-quarter results. The quarter, which was significantly affected by the company’s recent acquisition of Twenty-First Century Fox assets, disappointed investors with revenue and earnings per share that were below analysts’ consensus forecasts.” data-reactid=”11″>Shares of Walt Disney (NYSE: DIS) took a hit this week, following the company’s fiscal third-quarter results. The quarter, which was significantly affected by the company’s recent acquisition of Twenty-First Century Fox assets, disappointed investors with revenue and earnings per share that were below analysts’ consensus forecasts.

<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.8em)–sm" type="text" content="However, since Disney is in a time of transition as it integrates Fox's assets and ramps up its direct-to-consumer efforts with new streaming services, the company's financial results are only a small part of the story investors should be considering. Management discussed other important elements worth checking on, including Disney+, the company's now-wholly owned Hulu, and more, during the company's fiscal third-quarter earnings call.” data-reactid=”12″>However, since Disney is in a time of transition as it integrates Fox’s assets and ramps up its direct-to-consumer efforts with new streaming services, the company’s financial results are only a small part of the story investors should be considering. Management discussed other important elements worth checking on, including Disney+, the company’s now-wholly owned Hulu, and more, during the company’s fiscal third-quarter earnings call.

Here are three key takeaways from the call worth reviewing.

Hulu Live on Roku

Hulu Live on Roku. Image source: Roku.

<h2 class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.8em)–sm" type="text" content="Going all out on Disney+” data-reactid=”26″>Going all out on Disney+

The company’s upcoming Disney-branded streaming TV service, Disney+, is critical to its growth strategy — and management wants to make sure it gets the service’s Nov. 12 launch right. 

Disney+ “is going to be treated as the most important product that the Company has launched … during my tenure in the job,” Iger said during the company’s earnings call.

<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.8em)–sm" type="text" content="The company certainly isn't holding back with the service. It is slated to include original content, movies from Disney, Marvel, Star Wars, and National Geographic, and more — and it will be available for just $6.99 a month. Making Disney+ even more compelling for some consumers, the company also announced during the earnings call that it would offer Disney+ as part of a bundle with Hulu and ESPN+ for just $12.99 a month.” data-reactid=”29″>The company certainly isn’t holding back with the service. It is slated to include original content, movies from Disney, Marvel, Star Wars, and National Geographic, and more — and it will be available for just $6.99 a month. Making Disney+ even more compelling for some consumers, the company also announced during the earnings call that it would offer Disney+ as part of a bundle with Hulu and ESPN+ for just $12.99 a month.

<h2 class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.8em)–sm" type="text" content="Disney+ should be available on all major streaming devices” data-reactid=”30″>Disney+ should be available on all major streaming devices

<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.8em)–sm" type="text" content="When asked during the call about Disney's approach to digital distribution partners, Iger assured investors that the company plans to make the service widely available across major streaming-TV platforms and devices. In addition, Iger specifically named Apple, Amazon, and Alphabet as companies Disney has been in discussions with about distribution.” data-reactid=”31″>When asked during the call about Disney’s approach to digital distribution partners, Iger assured investors that the company plans to make the service widely available across major streaming-TV platforms and devices. In addition, Iger specifically named Apple, Amazon, and Alphabet as companies Disney has been in discussions with about distribution.

“We think it’s important for us to achieve scale relatively quickly and they will be an important part of that,” Iger explained. “Nothing to announce specifically except we’ve had conversations with all of them, [and] they are all interested in distributing the product.”

<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.8em)–sm" type="text" content="Disney has already confirmed the service will be on Roku‘s (NASDAQ: ROKU) set-top box and Sony‘s PS4.” data-reactid=”33″>Disney has already confirmed the service will be on Roku‘s (NASDAQ: ROKU) set-top box and Sony‘s PS4.

<h2 class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.8em)–sm" type="text" content="Hulu is becoming an advertising behemoth” data-reactid=”34″>Hulu is becoming an advertising behemoth

One arguably underrated aspect to Disney’s direct-to-consumer initiative is its Hulu streaming service, which the company finally gained full control of in May. The service ended Disney’s fiscal third quarter with 28 million paying subscribers. What’s unique about Hulu, though, is that the company offers a lower-priced tier that includes ads in addition to a higher-priced tier without ads (except for a handful of shows which include an ad at the beginning of the program). Disney, therefore, monetizes Hulu users with a combination of subscription fees and ads.

According to Iger, Hulu has morphed into a significant channel for ads.

“The other thing to note, by the way, is Hulu has grown as it also developed into a very, very important advertising business,” the CEO said. “And when you think about advertisers who are looking to reach clients on digital platforms, Hulu offers a great opportunity to do that.”

<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.8em)–sm" type="text" content="If&nbsp;the $21.06 in average annual revenue per user Roku is generating is any reflection of how lucrative the opportunity is for Hulu, the streaming service could contribute substantial revenue to its parent company.” data-reactid=”42″>If the $21.06 in average annual revenue per user Roku is generating is any reflection of how lucrative the opportunity is for Hulu, the streaming service could contribute substantial revenue to its parent company.

<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.8em)–sm" type="text" content="John Mackey, CEO of Whole Foods Market, an Amazon subsidiary, is a member of The Motley Fool’s board of directors. Suzanne Frey, an executive at Alphabet, is a member of The Motley Fool’s board of directors. Daniel Sparks has no position in any of the stocks mentioned. The Motley Fool owns shares of and recommends Alphabet (A and C shares), Amazon, Apple, Roku, and Walt Disney. The Motley Fool has the following options: long January 2021 $60 calls on Walt Disney, short October 2019 $125 calls on Walt Disney, short January 2020 $155 calls on Apple, long January 2020 $150 calls on Apple, short January 2020 $155 calls on Apple, and long January 2020 $150 calls on Apple. The Motley Fool has a disclosure policy.” data-reactid=”44″>John Mackey, CEO of Whole Foods Market, an Amazon subsidiary, is a member of The Motley Fool’s board of directors. Suzanne Frey, an executive at Alphabet, is a member of The Motley Fool’s board of directors. Daniel Sparks has no position in any of the stocks mentioned. The Motley Fool owns shares of and recommends Alphabet (A and C shares), Amazon, Apple, Roku, and Walt Disney. The Motley Fool has the following options: long January 2021 $60 calls on Walt Disney, short October 2019 $125 calls on Walt Disney, short January 2020 $155 calls on Apple, long January 2020 $150 calls on Apple, short January 2020 $155 calls on Apple, and long January 2020 $150 calls on Apple. The Motley Fool has a disclosure policy.

<p class="canvas-atom canvas-text Mb(1.0em) Mb(0)–sm Mt(0.8em)–sm" type="text" content="This article was originally published on Fool.com” data-reactid=”45″>This article was originally published on Fool.com

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