Target (NYSE: TGT) reported 24.3% comparable sales growth in the second quarter, led by a 195% jump in digital sales. Digital sales have become a growing portion of overall sales, and the company said they contributed to more than half of the comparable sales growth for the quarter. Target chair and CEO Brian Cornell attributed the strong results to the company's combination in-store and online business model. Read More...
Target’s Digital Sales Drive a Record Quarter
Target (NYSE: TGT) reported 24.3% comparable sales growth in the second quarter, led by a 195% jump in digital sales. Digital sales have become a growing portion of overall sales, and the company said they contributed to more than half of the comparable sales growth for the quarter. Target chair and CEO Brian Cornell attributed the strong results to the company’s combination in-store and online business model.