If the first big revolution of our modern tech era was digital, prompting companies like Google to go and organize the world’s information, the next revolution is playing out more broadly, with companies integrating the digital and physical realms, and trying to figure out how to do so in a responsible, profitable way. Long before Uber, which was founded in 2009, there were companies like Amazon, and a host of other, less durable e-commerce retailers. To anyone interested in the future of Uber, Amazon offers another important precedent, one that Khosrowshahi recognized as a model for his company: In the same way that Amazon is no longer just about books, Uber is no longer just about booking a car ride. Read More...
The future of Uber is basically Amazon
If the first big revolution of our modern tech era was digital, prompting companies like Google to go and organize the world’s information, the next revolution is playing out more broadly, with companies integrating the digital and physical realms, and trying to figure out how to do so in a responsible, profitable way. Long before Uber, which was founded in 2009, there were companies like Amazon, and a host of other, less durable e-commerce retailers. To anyone interested in the future of Uber, Amazon offers another important precedent, one that Khosrowshahi recognized as a model for his company: In the same way that Amazon is no longer just about books, Uber is no longer just about booking a car ride.
Add Comment